Calloway’s Nursery is set to debut the world’s first bioluminescent flower, the Firefly Petunia, this Friday, March 15.
Developed by Light Bio, this glow-in-the-dark petunia is one of TIME Magazine’s Best Inventions of 2024, and now gardeners can bring its ethereal glow into their homes.
The Firefly Petunia, which glows brightest through its light-filled buds, was created by a team of scientists who optimized genes from luminous mushrooms.
To celebrate the launch, Calloway’s is hosting special after-hours events across its locations, where visitors can experience the flower’s mesmerizing glow, receive expert gardening tips, and take part in fun photo ops.
Priced at $39.99, the Firefly Petunia adds a unique touch to any space with its magical, nighttime illumination.
