Sending flowers should be effortless, yet too often, it’s a hit-or-miss experience. With so many online florists promising fresh blooms and quick deliveries, how do you choose the right one? Whether you’re planning a heartfelt surprise for a loved one, marking a special occasion, or just indulging in a little floral therapy, selecting a reliable flower delivery service is essential.
After extensive research and hands-on testing of 17 bouquets from top British flower delivery services, we’ve identified the very best options for 2025. These selections range from budget-friendly, fragrant bundles to luxurious, show-stopping arrangements. Sustainability, freshness, and longevity were our key testing criteria—because no one wants a bouquet that wilts within 24 hours.
How We Tested the Flowers
We ordered, unboxed, and assessed 17 flower arrangements under identical conditions, tracking their freshness and longevity. Each bouquet was carefully arranged, placed in vases, and observed daily to monitor wilting, scent retention, and visual appeal. Additionally, we examined each company’s sustainability initiatives, packaging materials, and delivery efficiency.
Our Top Picks for 2025
Best Overall: Marks & Spencer
Bouquet Tested: Rose, freesia, and eucalyptus arrangement
Price: £100
Why We Love It: This breathtaking arrangement features 72 premium stems, with elegant white and off-green roses, feathery freesias, and fragrant eucalyptus. The flowers remained vibrant well beyond the guaranteed five-day freshness period, with most lasting into the second week.
Sustainability Efforts: M&S prioritizes British-grown flowers when in season and uses sustainable packaging.
Fastest Delivery: Next day
Delivery Cost: Free
Best Budget Option: Scilly Flowers
Bouquet Tested: 60 Scented Narcissi
Price: £28.50
Why We Love It: Affordable and bursting with fresh spring vibes, this bouquet of highly scented narcissi is a pure delight. Naturally grown outdoors without artificial light or heat, these flowers offer a simple yet beautiful arrangement that evolves over time as buds bloom.
Sustainability Efforts: Eco-conscious farming practices, including solar-powered cold storage and low-irrigation methods.
Fastest Delivery: Royal Mail First Class
Delivery Cost: Free
Best Subscription Service: Freddie’s Flowers
Bouquet Tested: Showstopper (Seasonal Selection)
Price: £41
Why We Love It: This subscription service is perfect for flower lovers who enjoy arranging their own bouquets. The flowers arrived unarranged, providing an interactive experience with expert tips on styling. The blooms lasted significantly longer than others tested, offering incredible value.
Sustainability Efforts: Flowers grown to order, biodegradable packaging, and a returnable delivery box system.
Fastest Delivery: Varies by postcode
Delivery Cost: £4
Best Same-Day Delivery: Interflora
Bouquet Tested: All My Love
Price: From £75
Why We Love It: Interflora connects customers with local florists, ensuring fresh, hand-tied bouquets that arrive quickly. The vibrant mix of red roses, pink gerberas, and peach-blush stocks made for a visually stunning arrangement.
Sustainability Efforts: Reduced carbon footprint by using local florists.
Fastest Delivery: Same-day (order before 3 PM)
Delivery Cost: £10 for same-day, £7.50 for named-day delivery
Online flower delivery has never been more convenient, with options to suit every budget, occasion, and urgency. Whether you’re looking for high-end luxury, affordable charm, or a flexible subscription, these services deliver quality blooms that stand the test of time.
