In recent years, a noticeable transformation has taken place on Highstreets and within modern office buildings, where green and floral installations have become increasingly prevalent. Adrian Byne, Director at Benholm Group, a leading provider of planting solutions based in Falkirk, Scotland, sheds light on this burgeoning trend, emphasizing that these botanical displays are not merely decorative but also serve to enhance customer experiences and overall well-being.
Byne attributes the surge in popularity of greenery in commercial spaces to a confluence of shifting values and technological advancements. “Historically, plants have been utilized for their decorative appeal and ability to create a soothing atmosphere. However, the contemporary prevalence of botanical installations can be attributed to several factors,” explains Byne.
Urbanization:
One significant factor contributing to this trend is urbanization. As cities expand and green spaces become scarce, indoor foliage provides a refreshing respite from the concrete jungle, fostering a connection to nature in otherwise sterile environments. Byne points out that scientific research supports the benefits of biophilic design, emphasizing the integration of natural elements into man-made spaces to improve well-being and productivity.
Proven Health Benefits:
Scientific studies, including the recent ‘Reap What You Sow’ workplace study from PLP Labs and Benholm Group, highlight the positive impact of exposure to greenery on reducing stress, boosting creativity, and enhancing cognitive function. Byne emphasizes that businesses increasingly view incorporating greenery as a valuable investment to optimize employee performance, reduce absenteeism, and enhance the overall workday experience.
Advancements in Technology:
Technological advancements have played a pivotal role in the proliferation of green and floral installations. Byne highlights systems like Enviroculture, which enables the cultivation of plants without soil. This innovation makes it easier to incorporate greenery into unconventional spaces such as vertical gardens and living walls, maximizing space and minimizing water consumption and maintenance requirements, ideal for commercial settings.
Increasing Popularity:
The popularity of green and floral installations is expected to continue its upward trajectory, driven by evolving consumer preferences for spending time in aesthetically pleasing environments. Byne notes that businesses no longer view greenery as merely a decorative element but as an essential component of their corporate identity. This shift allows them to integrate their brand seamlessly into biophilically designed spaces.
“As the global focus on health and well-being intensifies, the demand for biophilic design solutions is likely to surge. Businesses will seek to create environments that promote physical and mental wellness, incorporating elements such as natural light, air purification systems, and abundant greenery to enhance occupant comfort and resilience.”
In conclusion, the popularity of green and floral installations in commercial spaces represents a harmonious blend of aesthetics, sustainability, and well-being. Byne asserts that as this trend evolves, it will transform the way individuals perceive and interact with their built environment. Embracing botanical beauty allows businesses to cultivate spaces that inspire, rejuvenate, and thrive in the ever-changing landscape of modern design.